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About Me
Hello, John Smith a web designer with 15 years of expertise in crafting visually stunning and user-friendly digital experiences.
My journey in web design began with a curiosity for how websites work and a desire to create something meaningful on the digital canvas. Over the years, I've honed my skills in user interface design, front-end development, and user experience Optimization.
Our Projects
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Experience
📌 Austin, TX
Pixelcraft Digital Lab
Lead UI/UX Designer
Mar 2020 – Present
- Directed the design strategy for enterprise and startup clients, creating scalable user interfaces.
- Worked closely with engineering teams to translate complex requirements into intuitive, user-friendly digital.
- Introduced data-driven UX improvements that increased product usability and reduced user drop-off.
- Reviewed and approved design deliverables while mentoring designers and maintaining visual quality.
Education
📌 Boston, MA
Master of Arts in Digital Experience Design
Northeastern University
2012 – 2014
📌 Chicago, IL
Bachelor of Science in Visual Communication & Media Design
Columbia College Chicago
2006 – 2010
Certifications
Professional Web Solutions Certification (PWSC)
Digital Skills Institute, 2022
Human-Centered Design Practitioner
Interaction Design Foundation, 2019
Modern Front-End Architecture Program
Frontend Masters, 2017
Recommendations
Emily Rodriguez
Co-Founder of Brightline Creative Studio
“ Working with John Smith has been an exceptional experience. His attention to detail, user-first mindset, and strong design execution result in products that are both visually refined and highly usable. “
Michael Brown
Founder of Creative Solutions Studio
“ John Smith brings a rare balance of strategic thinking and design precision. His ability to translate complex requirements into intuitive, high-performing interfaces consistently elevates the quality of every project he works on. “
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Contact Us
About Me
Hi, I'm a Data Scientist based in Hannover, Germany. I’m passionate in all things data, from the engineering to the modeling and business aspects.
However, my focus is in Business Intelligence and Customer Analytics.
I’m currently open part-time for opportunities in Data Science in Hannover, Germany or remote options.
Want to see how I can help your company engage your customers? Well, check out my projects below!
Projects
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Employee Attrition Dashboard & Analytics
Dashboard that analyzes employee attrition root causes by leveraging a detailed analysis process, advanced Power BI features, and Machine Learning for Churn Prediction.
Data Analyst
Power BI
Python
People Analytics
Competition
Analytics Dashboard
SQL Databricks Data Warehouse
A Data Warehouse in Databricks using a Medallion architecture (bronze-silver-gold), accompanied by data tests in dbt, which performs automated data quality checks for prompt error handling.
Data Engineer
Databricks
SQL
dbt
Automated Spreadsheet Dashboards
Automate Google Sheets to create dashboards that track teams’ sales leads, Marketing campaigns, sales overview and more.
Data Analyst
Google Sheets
Analytics Dashboard
Customer Growth using AI (Segmentation, Churn Prediction, CLV Prediction)
Perform RFM customer segmentation and model churn, survival, and customer lifetime value (CLV) using transactional data to identify high-priority customer groups.
Data Scientist
Machine Learning
Statistical Modelling
Python
Streamlit
Flask
TPC-H Data Warehouse Pipeline
Modern ELT pipeline using Airflow, dbt, and Snowflake built on the TPC-H benchmark dataset (SF1).
Data Engineer
Airflow
dbt
Docker
uv
Python
astronomer
Snowflake
RAG Chatbot for Flower Shop Recommendations
A Naive RAG chatbot that recommends flower shop products using semantic search on embedded product data. It features a Streamlit interface, a Scrapy-based data scraper; a backend including MongoDB vector search for retrieval, an LLM via OpenRouter; and a Flask API that connects the frontend with the backend.
AI Engineer
RAG
MongoDB
Vector search
Flask
API
Python
Sequential Recommender System for Video Recommendations
Data Scientist
AI Engineer
Recommender Systems
Machine Learning
pytorch
API
FastAPI
Education
🌐 Hildesheim, Germany
Master of Science in Data Analytics
2026 – 2029
🌐 Ho Chi Minh City, Vietnam
Bachelor of Science in Data Science
2021 – 2025
Experience
🌐 Ho Chi Minh City, Vietnam
Zalo, VNG Corporation
Data Analyst
Apr 2024 – Oct 2024
- Analyzed Zalo mini-app performance using Python and PySpark on datasets containing millions of user records.
- Built recurring KPI and data quality reports, and conducted exploratory and descriptive analysis to support product decision-making.
Certifications
Apache Airflow 3 Fundamentals
Earners of the Astronomer Certification for Apache Airflow Fundamentals can demonstrate the fundamental skills needed to effectively create, manage, and monitor DAGs on Apache Airflow.
Dec. 2025
Power BI Advanced
Datapot | Link: https://datapot.vn/student/?id=25001706_APBI
Advanced Power BI course covering DAX measures, filter and row context, calculation logic, parameters, calculation groups, time intelligence functions and more. In-course projects apply learned concepts for Products Analysis, Cohort Analysis, and more.
Dec. 2025
Machine Learning, Computer Vision and NLP, GenAI and LLMs
AI VIET NAM| Link: https://lms.aivietnam.edu.vn/verification | Verification codes: 42039160, 15003610, 28944841
One-year course that covers traditional Machine Learning, Deep Learning foundations, Computer Vision, and NLP applications (Object Detection, Segmentation, Machine Translation, POS Tagging, etc.), GenAI, and LLMs.
May 2025
SQL Advanced
HackerRank | Link: https://www.hackerrank.com/certificates/e0e070083e9b
Advanced SQL topics such as query optimization, data modeling, indexing, window functions, and pivots.
Mar. 2024
The Business Intelligence Analyst Course
Data Analysis using Statistics, Python, SQL, and Tableau.
Mar. 2021
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